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    • Jan 31, 2017
    • 1 min read

Do not quit


Moses and the Israelites wandered the desert for 40 years without giving up. You owe it to yourself to try any new marketing initiative at least three times before throwing in the towel. Your prospect could have been out of the country the first time you ran it, and tending to his sick mother the second. Repetition is a marketer's best friend.

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